Who We Are?
CMO Worldwide provides services aiming to help maximize marketing ROI and revenues by integrating business and marketing strategy based on marketing science.
- Experienced team
- The team at CMO Worldwide consists of Mr. Matsuda (former IT government minister of Japan) and specialists with experience from global companies, management consulting firms, advertising agencies, and research firms.
- Partnerships with top marketing research firms and marketing companies
- CMO Worldwide actively cooperates with leading edge marketing firms throughout the world and well known Japanese universities such as Hitotsubashi University and Keio University to research the latest marketing methodologies. This enables us to share the insight and incorporate advanced methodologies and techniques for our clients.
- Ability to provide the best advice for clients
- CMO Worldwide is a privately held company, which allows us to take a neutral stance and focus on the sole interest of the client. This ensures that we can consistently provide the best advice and solutions for our clients.
Our Solutions
Company DNA Transformation
Through interviews and hearings with key members of your enterprise, we will formulate the DNA of your company – your vision and mission as well as best practices of your organization. We will then try to identify areas to improve on by comparing your methodologies with industry best practices. Finally we provide support to reinforce the DNA through internal branding programs and seminars.
Marketing and Business Process Realignment
Being a marketing organization is more critical than ever. This solution helps transformation to a marketing organization by:
- Instating a Chief Marketing Officer
- Implementing critical marketing functions in your organization
- Optimizing your business process and making sure they are aligned with your marketing objectives
Measurable KPI Based Marketing Kaizen
With this solution, we will help you set measurable key performance indicators (KPI) for your marketing investments based on best practices and marketing science methodology. The KPIs will give you insight on where your marketing is underperforming so that you can devise ways to continuously improve your marketing performance.
